Throttle Co Merch — Premium Gear Built for People Who Ride
Throttle Co merch is made for riders who need their gear to actually work and still look good off the bike. Premium blanks, tonal prints that don't crack, cuts that survive garage days. Rider owned, rider tested, shipped from Idaho Falls, Idaho.
We don't do cheap promo shirts. Everything in here is something we'd wear ourselves — functional first, but sharp enough that you're not changing before dinner. T-shirts, hats, bags, keychains, and branded gear, all under the same standard.
Every $1 on merch = 5 giveaway entries
Throttle Co merch and branded gear earn 5 entries per $1 spent in the Throttle Co Electric Dirt Bike Giveaway — five times what parts earn. A $35 tee is 175 entries toward the 1-of-1 modified ETM RTR (approximate retail value $4,000). The drawing is on or about October 6, 2026.
No purchase or payment of any kind is necessary to enter or win, and a purchase will not increase your chances of winning. A free mail-in entry method is available. Open to legal residents of the 50 US states and DC, 18 or older, void in Rhode Island. See the Official Rules for full details.
Two lines: Seasonal and Evergreen
Seasonal collections drop once a quarter. Collection 01 runs July 26 through September 30, 2026. When a season closes, those designs are retired permanently — no reprints, no restocks, no back-by-popular-demand. Collection 02 lands October 1.
Evergreen pieces stay in stock year round. If you want a Throttle Co design that won't disappear on you, that's the line to shop.
Frequently asked questions
How many giveaway entries does Throttle Co merch earn?
Merch and branded gear earn 5 entries per $1 spent in the Throttle Co Electric Dirt Bike Giveaway, compared to 1 entry per $1 on parts. No purchase is necessary to enter — a free mail-in method is described in the Official Rules.
How often does Throttle Co drop new merch?
Once per season — four seasonal collections a year, one per calendar quarter. Each collection is available only during its season and is retired permanently when the season closes.
Can I still buy a design after its season ends?
No. Seasonal Throttle Co designs are retired for good at the end of their quarter. Only Evergreen pieces stay available year round.
What is Throttle Co?
Throttle Co (throttleco.store) is a rider-owned shop selling parts, upgrades, and apparel for electric dirt bikes including Sur-Ron, Talaria, E-Ride Pro, and Tuttio. It ships from Idaho Falls, Idaho and is run by the Throttle Bros.